Some of the brands we distribute ...

Samsung, products distributed by MYB srl


Dr. Oh-Hyun Kwon was officially appointed Chief Executive Officer of Samsung Electronics Co. by the company's Board of Directors on June 8, 2012. Joined in 1985 in the Semiconductor business of Samsung Electronics, Kwon assumed a pivotal role in the rapid development of Samsung Electronics in the semiconductor industry. In 1992, he successfully led the development of the industry's first 64Mb DRAM, and three years later was promoted to Vice President of Samsung's Memory Device Technology unit. In 1998, Kwon was appointed Senior Vice President and ASIC Director of the System LSI division. In 2000 he became Executive Vice President and Director of the LSI Technology sector. In January 2004, Kwon was appointed President and General Manager of the System LSI division. During its ten years in the System LSI division, Kwon has earned special recognition for achieving the highest market shares for display driver ICs, application processors and CMOS image sensors. In May 2008, Kwon was named President of the Semiconductor Industry (now Device Solutions). In December 2011, he was promoted to Vice Chairman of Samsung Electronics. Kwon has published numerous essays at conferences and symposia, including the ISSCC conference, the VLSI Circuit Symposium, and the IEDM conference. In addition, he has put his experience at the service of numerous technical journals on semiconductor-related topics. Kwon holds a BA in Electrical Engineering from Seoul National University, a Masters in Electrical Engineering from KAIST (Korea Advanced Institute of Science and Technology) and a Ph.D. in Electrical Engineering from Stanford University.


Vision 2020 is the cornerstone of our commitment to creating a better world, full of digital experiences made even more satisfying thanks to innovative technologies and products. The goal of our vision is to become an appreciated brand, an innovative company admired by all. For this reason, our efforts are geared towards creativity and innovation, values we share with our partners and our extraordinary collaborators. We have made excellent products and services available to the whole world, made with our passion for innovation and through impeccable production processes. We want to explore new business areas, such as electronics applied to the healthcare and automotive sectors, and continue our journey through the history of innovation. Samsung Electronics welcomes new challenges and opportunities with joy and enthusiasm.


Be an inspiration to the world with our technologies, innovative products and designs that enrich people's lives and contribute to social prosperity by shaping a completely new future


Our focus is on innovation inspired by people and we always aim to deepen the characteristics of value and practicality to be made available to our customers.

In 2016 we conquered the global smartphone industry by offering the user an optimized experience and smarter features, thus consolidating our market leadership position. In addition to our premium smartphones, the lower-mid-range series have enabled us to take advantage of positive consumer feedback in even larger markets around the world. We have therefore expanded the ecosystem of products by adding wearable devices, IoT (Internet of Things) and accessories, while strengthening our competitiveness in the market and expanding the offer of services and the B2B portfolio with payment from mobile devices, solutions for security and much more. For 2017, we plan to introduce significant innovations capable of improving people's lives to offer consumers an even more satisfying experience. We will also carry out a careful evaluation of the characteristics of the market to implement our global strategy of promoting the product lines, aiming at achieving maximum profitability. We will leverage our first-rate R&D capabilities to introduce innovative products capable of revolutionizing the current characteristics of the market and ensuring unparalleled quality management that allows us to increase the benefits for customers. Investments and R&D activities will also continue in the IoT, artificial intelligence, convergence-based services and B2B sectors, which will represent the necessary boost for future growth.

Apple, products distributed by MYB srl


Apple Inc. (formerly called Apple Computer and known as Apple), is a US multinational company that manufactures operating systems, computers and multimedia devices based in Cupertino, California. It is considered one of the Big Tech tech companies, along with Amazon, Google, Microsoft and Facebook. The company was founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne, in Cupertino, Silicon Valley, California to develop and sell Wozniak's Apple I personal computer, although Wayne sold his stake over the next 12 days. It was incorporated as Apple Computer, Inc., in January 1977, and sales of its computers, including the Apple II, grew rapidly. Within a few years, Jobs and Wozniak had hired a staff of computer designers and had a production line. Apple went public in 1980 with immediate financial success. Over the years, Apple has released new computers with innovative graphical interfaces, such as the Macintosh 128K in 1984, and Apple's marketing advertisements for its products received widespread critical acclaim. However, the high price of its products and limited application library caused problems, as well as power struggles between executives. In 1985, Wozniak left Apple amicably and remained an honorary employee, while Jobs and others resigned to found NeXT. Over time, Apple has introduced numerous innovations in the field of high technology and design to the general public, applied to computer products. From April 1, 1976 to January 3, 1977, it was known as the Apple Computer Company and from January 3, 1977 to 2007, as Apple Computer Inc.


The company's manufacturing, sourcing, and logistics allow it to perform massive product launches without having to maintain large inventories that reduce profits. In 2011, Apple's profit margins were 40 percent, compared to 10-20 percent for most other hardware companies. Cook's slogan to describe his focus on the company's operating arm is: "Nobody wants to buy sour milk." Initially with the Mac, Apple generally refused to adopt prevailing industry standards for hardware, instead of creating its own. This trend was largely reversed in the late 1990s, beginning with Apple's adoption of the PCI bus in the 7500/8500/9500 Power Macs. Apple has since joined industry standards groups to influence the future direction of standards. technologies such as USB, AGP, HyperTransport, Wi-Fi, NVMe, PCIe and others in its products. FireWire is an Apple-sourced standard that has been widely adopted across the industry after being standardized as IEEE 1394 and is a legally required port in all cable TV boxes in the United States. Apple has gradually expanded its efforts to bring its products to the Indian market. In July 2012, at an investor conference call, CEO Tim Cook said he loves India, but Apple sees more opportunities outside the region. India's requirement that 30% of the products sold had to be manufactured in the country adds, to Apple, a very high cost to bring the products to market. "In October 2013, Apple's Indian executives presented a plan to selling devices through installation plans and store-in-store concepts, in an effort to expand into the market further. The news followed Cook's recognition of the country in July, when sales results showed that iPhone sales in India they grew 400% during the second quarter of 2013. In March 2016, the Times of India reported that Apple had asked the Indian government for permission to sell refurbished iPhones in the country. However, two months later, the application was denied. citing the country's official policy. In May 2016, Apple opened an iOS app development center in Bangalore and a map development office for 4,000 employees in Hyderabad. or 2017, Apple again applied for permission to sell used iPhones in the country. The same month, Bloomberg reported that Apple was getting cleared to open its first retail store in the country. In March, the Wall Street Journal reported that Apple would begin manufacturing iPhone models in India "over the next two months," and in May, the Journal reported that an Apple maker had started manufacturing iPhone SEs in the country, while Apple told CNBC that production was for a "small number" of units. In December 2017, Reuters reported that Apple and the Indian government were clashing over planned increases in import taxes for components used in cell phone manufacturing, with Apple initiating talks with government officials to try to delay the plans, but the Indian government continued its policies without exemptions from the "Made in India" initiative. The import tax hikes went into effect a few days later, with Apple being hurt the most by all phone makers, with nine of ten phones imported into the country, while the main smartphone competitor Samsung makes almost all of its devices. locally. In April 2019, Apple began production of the iPhone 7 at its Bengaluru facility, keeping in mind local customer demand even as they seek more incentives from the Indian government. In early 2020, Tim Cook announced that Apple plans to open its first physical outlet in India for 2021, while an online store will be launched later this year. In May 2017, the company announced a $ 1 billion (€ 888 million) financing project for "advanced manufacturing" in the United States, and subsequently invested $ 200 million (€ 177 million) in Corning Inc., a manufacturer of reinforced Gorilla Glass technology used in its iPhone devices. The following December, Apple CEO Jeff Williams told CNBC that the "$ 1 billion" amount was "absolutely" not the final spending limit, adding, "We are not thinking in terms of a limit on funds. .. We are thinking, where are the opportunities in the United States to help nurture the companies that are making the advanced technology and the advanced manufacturing that goes with it, which frankly is essential to our innovation. "

Dell, products distributed by MYB srl


Dell Inc. (stylized DELL) is a US multinational, one of the most important in the world in the production of personal computers and computer systems based in Round Rock, Texas. According to 2016 data, it employed approximately 101,800 employees worldwide for a total turnover of $ 54.9 billion. On February 5, 2013 Dell announced a leveraged buyout of founder Michael Dell and Silver Lake Partners with additional funding from Microsoft. On October 30 of the same year, the company was transformed from a public to a private company. On October 12, 2015, Dell announced the acquisition of EMC Corporation for $ 67 billion; following this operation, Dell Technologies was born on 7 September 2016. It has also been present on the market for other IT products, such as servers, storage, tablets and software. Following the acquisition of Quest Software and other companies operating in software (KACE, Credant, AppAssure, Boomi) and security (Sonicwall) in 2012 a division called Dell Software was created with president John A. Swainson. In 2016, the sale of the division to an investment fund was announced.


The singularity of Dell, since its establishment by the founder Michael Dell, has been that of not proposing pre-established models, but leaving the customer the greatest freedom of customization. In fact, Dell computers consist of branded assemblies. Having to assemble the computers on the specific customer request, Dell has never used a network of resellers, preferring direct contact with the end customer. If in the early years this was done through fax order forms in which the customer indicated the desired product, followed by a quote from the company, in more modern times the company's website has become its main hub. The ability to build to order also guaranteed Dell the possibility of not building a warehouse of "standard" machines, eliminating one of the most critical items for IT companies from the balance sheets. In 2008 it opens up to partners by launching the Dell PartnerDirect channel program. Subsequently it signs agreements with the major distributors introducing a new business model based on warehouse stocks and a limited number of configurations available in the catalog.

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